Grow your partner network through your own referral program
This enhancement enables you to increase your partner base via your own referral campaign. Your partners can now recruit new partners for you and be rewarded according to your desired commission rates.
Continue ReadingThe last-minute checklist for a successful Christmas campaign
It’s almost the season to be jolly. Before your customers start singing “Last Christmas”, you might be scrambling behind the scenes to prepare your e-commerce for the last holiday shopping of the year.
Continue ReadingSafari ITP 2.3: Apple geht einen Schritt weiter – Mit welchen Konsequenzen müssen wir diesmal rechnen?
Am 3. September 2019 hat Mozilla mit dem Launch von Firefox die neueste Version ihrer Enhanced Tracking Protection veröffentlicht. Firefox neue Version ist Mozilla's Antwort auf Safari's ITP (Intelligent Tracking Prevention).
Continue ReadingMozilla Firefox 69 – Publisher verzeichnen erste Umsatzrückgänge von bis zu 15 Prozent
Am 3. September hat Mozilla mit dem Launch von Firefox die neueste Version ihrer Enhanced Tracking Protection veröffentlicht. Firefox neue Version ist Mozilla's Antwort auf Safari's ITP (Intelligent Tracking Prevention).
Continue ReadingTop tips for tackling software translation
It isn’t just about translating your system into another language, word for word. Instead, it includes the adaptation of the text into the proper context.
Continue ReadingWhat Mozilla’s new measures for Firefox mean for performance marketing tracking
In light of an overload of advertisements and abuse of data for browser users, there has been a continuous push to protect them – be it in a form of a state regulation like GDPR, or browser providers stepping in like Safari’s ITP 2.0.
Continue ReadingSingles’ Day, Black Friday, Cyber Monday: The Time of Year for Retailers
Similar to athletes and world championship competitions, it’s becoming ever clearer that retailers, too, have a specific time of year they work towards – a handful of days that potentially bring them more sales than months do.
Continue ReadingGoogle Parallel Tracking – what it is and what to do about it
On 30 October 2018, Google will comprehensively apply so-called parallel tracking to all Google Ads. This means that any tracking links implemented in Google AdWords will be loaded in parallel with the target URL, i.e. the URL of the landing page of the advertiser.
Continue ReadingHow to attract and retain your top partners
Find out what you can do to attract and keep big partners without forking out more money for your partners.
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#PartnerMarketing - der Podcast
In addition to expert knowledge and exciting insights on partner marketing, we also talk about what marketers are dealing with day to day. Perfect for anyone wanting to make the most of their strategic partnerships.
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