At a time of great uncertainty for many industries and overall, our world, the idea for the concept of creating a Hybrid Partner Marketing conference came to us while we were searching for an event that would put Partner Marketing partnership in the spotlight.
How does one of Europe's leading shopping and comparison platforms deal with #partnermarketing? Andrea Springer-Ferazin, Teamlead Affiliate and Cooperation at idealo internet GmbH, and Dr. Siamak Haschemi, CEO at Ingenious Technologies, give us a look behind the scenes of idealo's Private Affiliate Network.
Now is the time to ensure that your partnerships are optimized to their fullest potential, so you can weather the storm together with your most important partners — affiliates, networks, influencers and agencies.
It’s the year 2020. Two decades past Y2K*. The industry that was once dominated by classical banks with a broad portfolio is now seeing the strengths of neo banks, fintech and the like. Since the worldwide COVID-19 pandemic hit, it has become clearer than before...
Marken können heutzutage eine Vielzahl von Partnerschaften auf der Grundlage eines Pay-for-Performances Modells strukturieren. Dazu gehören auch Partnerschaften, die weit über die traditionellen Affiliate-Kooperationen hinausgehen – und das stellt natürlich auch neue Anforderungen an die Technologie.
This enhancement enables you to increase your partner base via your own referral campaign. Your partners can now recruit new partners for you and be rewarded according to your desired commission rates.
For over 20 years, affiliate marketing crept into business strategies to become a key revenue driver. Yet at present, research has shown that affiliates contributed only 15% of the total revenue made through digital marketing efforts in the US and 10% globally.