What’s in the basket?
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It is only natural that businesses want to find out what brings them more sales....
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Blurring the lines between online and offline marketing
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The term “omni-channel” has become more apparent in today’s world than ever. It’s like the...
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Do you know enough for successful attribution? [Free Whitepaper]
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How effective are your marketing investments? Find out more as this whitepaper advises on the...
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What on earth is basket freeze? [Video]
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In this article, we tackle the term “basket freeze” (also known as attribution freeze). If...
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The success story behind the award
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Behind every winning technology is a customer. Behind every award is a customer story.  ...
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Cross Device Tracking: How Customers Truly Interact With Brands
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Like you, customers today are constantly connected. Do you know what role each device plays...
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Understanding true white-label tracking
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In the online marketing world, many tracking technologies are often labelled white-label. But when is...
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Managing Vouchers with Ingenious Enterprise
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Vouchers belong to the most popular marketing tools in online marketing. Because they involve your...

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